English Heritage has launched an “Ice Cream Splat Insurance” scheme at 18 historic attractions, including two of Cornwall’s best-known castles, Tintagel Castle and Pendennis Castle. Visitors who drop a scooped ice cream will get a free replacement.
The scheme runs from August 13 to 31. It aims to prevent the dreaded holiday meltdown when a carefully chosen cone ends up splattered across the ground.
The scheme comes after research found that 68 per cent of Brits would be too polite to ask for a replacement if they dropped their ice cream, despite 70 per cent saying the frozen treat is one of the highlights of a child or grandchild’s day out.
The policy could prove particularly welcome for visitors exploring Cornwall’s rugged coastline and historic landmarks.
At Tintagel, families can combine their ice cream with a walk across the famous footbridge. Visitors to Pendennis can enjoy views across Falmouth and the Carrick Roads.
Daisy Rowe, English Heritage’s Head of Commercial Development, said: “No matter if you’re 9 or 99, ice cream is always a highlight of a summer day out. We know how important days out are to our families for making special memories and don’t want anything to ruin that. This is why we’re so pleased to introduce ice-cream Splat insurance at our sites this summer.”
Flavours available include Bramley Apple Crumble, Clotted Cream and Honeycomb. Northern Bloc ice cream is being served at the participating sites.
If disaster strikes, visitors need to return to the point of purchase with their dropped cup or cone and ask for a replacement.
English Heritage Offers Free Ice Cream Replacements at Cornish Castles